Clear communication for
high-trust organisations
Strategic digital communication that builds trust, clarity, and long-term value
In a world full of AI and automation, we put real clinicians at the centre.
Human First
In a digital landscape saturated with automation, trends, and AI-generated noise, we centre the real experts — the clinicians. Every piece of content is shaped around lived expertise, patient trust, and human connection.
Authority, Not Algorithms
We don't chase virality. We help healthcare professionals articulate what they already know — translating clinical depth into content that builds credibility and long-term demand.
"We help clinicians share their expertise in ways that build trust and connection with patients."
We don't manufacture content.
We elevate clinical voices.
Knowledge Shared Clearly
From fertility education to treatment pathways, we structure complex medical insight into clear, calm, accessible messaging that patients can understand and trust.
Empowering the Expert
Our role is not to replace expertise with automation. It is to equip doctors and founders with the frameworks, confidence, and structure to show up consistently and authentically.
Clarity. Credibility. Consistency.
The WIM Studio approach
Considered strategy
Deliberate decisions about what to say, how to say it, and when.
Creative execution
Thoughtful direction across visuals, video, and language.
Stewardship and continuity
A consistent digital presence managed end-to-end, with accountability built in.
The WIM Studio Approach
Here’s how we build
enduring presence
Step 01
Clarity
We define what matters. Clear positioning, defined messaging, and structured content themes aligned with your clinical expertise.
Step 02
Credibility
We elevate the expert. Clinician-led content, refined creative direction, and authority-driven storytelling that builds trust.
Step 03
Consistency
We steward the presence. Track performance, learn what's working, and adjust as needed
Our Services
Structured digital partnerships for healthcare brands that value clarity, discretion, and long-term trust.
Our Packages
Our approach emphasises discretion, compliance awareness, and long-term brand stewardship. Minimum 3 months partnership
Digital Foundation
From £1,500
per month
Limited seats available
For emerging or boutique clinics needing structured, professional digital presence support.
- Monthly content planning
- 12 social posts per month
- 4 short-form videos (edited from provided footage)
- Caption writing
- Scheduling and publishing
- Basic analytics reporting
- 1 monthly strategy call
This tier focuses on consistency and brand clarity.
Growth Studio
From £2,500
per month
Limited seats available
For established clinics seeking stronger visibility, authority, and consistent demand.
- Monthly strategic planning
- 16 social posts per month
- 8 short-form videos
- Story content support
- Light community management
- Monthly reporting
- 1 campaign per quarter
- Quarterly content planning session
- Blog content support (1 blog per month)
- Website messaging refinements
This tier supports structured growth and deeper brand positioning.
Strategic Partnership
Custom from £3,000
per month
Limited seats — selective intake
For multi-practitioner clinics and premium healthcare brands requiring full strategic oversight.
- Quarterly digital roadmap
- 16+ social posts per month
- 8–12 short-form videos
- Founder or Linkedin personal brand content
- Paid social oversight
- Campaign development
- Monthly email campaign
- 1 x 4 hour content day a month
- Monthly blog content
- Advanced reporting and strategy review
A tailored digital partnership rather than a fixed package.
Studio Enhancements
All retainers can be enhanced depending on clinic growth priorities. Add-ons are scoped separately and priced based on need.
Content Day
Monthly or quarterly filming sessions
SEO Essentials
Local optimisation and blog strategy
UGC Coordination
User-generated content management
Influencer Outreach
Carefully curated and compliance-aware
Paid Social Management
Ad spend separate
Website Development
Custom development projects
Full Website Redesigns
Complete brand refresh
Recruitment Campaign
Practitioner hiring support
Limited partnerships available.
Apply to work with usClient Reviews
Working with WIM Studio felt safe and collaborative. They understood our vision deeply and brought it to life with care, clarity, and shared passion. That level of trust is rare.
Nurse Alice Coker
Director
London Aesthetics Clinic
Julia brought clarity, structure, and consistency to our marketing at a critical stage. She combined strategic thinking with hands-on execution and ensured our brand and digital presence stayed aligned and professional.
Thabo
Founder/Director
Sayvit UK
Founder, WIM Studio
WIM Studio was founded by Julia Charles, a medical doctor, to address a growing gap between visibility and clarity in digital communication.
With a background in healthcare alongside experience in education and content strategy, Julia brings a structured, analytical approach to social media and digital content. Her work focuses on helping organisations communicate clearly, consistently, and responsibly, particularly in environments where trust, accuracy, and credibility matter.
Julia's approach recognises that visibility and attention are essential in today's digital landscape. Trends and platform-native formats are used intentionally where they serve the organisation's goals, audience, and standards. Rather than chasing volume for its own sake, WIM prioritises strategic messaging, clear systems, and long-term brand integrity while still understanding how attention is earned online.
Measured Growth, Delivered Clearly
Clinician-led content. Structured strategy. Visible impact.
+1.2M
Total views generated across clinician-led content.
560,829
Views within a recent 90-day reporting period.
+853.7%
Increase in profile activity following content refinement.
+101.4%
Profile visits in a 7-day snapshot.
+78%
External link taps to service or booking pages.
777
New followers gained during reporting window.
Frequently Asked Questions
What types of clinics do you work with?
We partner with private healthcare and wellness brands including fertility clinics, private GPs, aesthetic practices, dental specialists, chiropractic and hormone clinics. We typically work with founder-led or multi-practitioner clinics who value clarity, discretion, and long-term brand positioning.
Do you work with multiple clinics in the same niche?
We are selective about client overlap within the same geographical area. Protecting positioning and competitive integrity is important to us. If there is a potential conflict, we assess carefully before proceeding.
What does a typical partnership include?
Our retainers include strategic oversight, content direction, short-form video scripting, social media management, and digital alignment. Depending on the tier, this may also include founder personal branding, blogs, email campaigns, paid ads oversight, and website refinement.
Do you guarantee results?
We do not guarantee specific numbers or outcomes. We focus on clarity, authority, and consistency — the foundations that build sustainable demand in private healthcare. Our work supports long-term positioning rather than short-term spikes.
How long do partnerships usually last?
Most of our partnerships are 6–12 months minimum. Healthcare marketing requires consistency and trust-building. We prioritise long-term collaborations over short-term campaigns.
Do you offer one-off projects?
Yes. We offer strategic audits, website projects, and content days as standalone engagements. However, our strongest results come from ongoing partnerships.
How do we get started?
We begin with a short discovery conversation to assess alignment, positioning, and goals. If there is a mutual fit, we recommend the appropriate partnership tier.
Get in Touch
Ready to build enduring presence?
We work with a small number of healthcare and wellness brands at any one time. If you value clarity, discretion, and long-term trust, let's talk.